Camel Crush Rich

With Camel Crush Rich, we're giving the smoker the ability to savor two distinct flavors of menthol and our robust full flavored tobacco. By squeezing the cigarette filter, a small capsule inside will snap and release menthol to change the flavor and customize the experience. They can crush it a little and get a slight flavor over the length of the smoke or they can crush it completely and get a fresh menthol blast.